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Jun 26, 2024
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BUS 442 - Marketing Research (3) UG
A study of modern marketing research techniques and their application. Specific topics include research decisions, problem definition, exploratory research, hypothesis testing, research design, data collection, data analysis, and the reporting of results. Audits Not Allowed Type of PRE-REQ BUS 320 Previous Enrollment Required Yearly Cycle Odd years only Offering Terms Fall Only
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