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    Jul 06, 2025  
2025-2026 Catalogue 
    
2025-2026 Catalogue

Public Relations, Marketing Emphasis, BA


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Today's communication professionals find that public relations is often performed in conjunction with marketing, advertising, and other disciplines in a field known as integrated marketing communication. This major emphasis area will help the student prepare for a career utilizing multiple skillsets.

45 hours to include:


Note:


Honors Program:


The communication department offers opportunities for students to enroll in honors courses from its department. The following are courses that may be taken as honors courses: COM 201 , COM 210 , COM 300 , COM 309  and COM 440 . For students majoring in this department, one must pass a minimum of nine hours of honors courses within the discipline and a minimum of nine hours from the honors courses of other departments. Each course must be passed with a B or better. No more than 18 hours are required for the honors degree. For other honors program policies, see “Honors Program” found in the “Administration of the Curriculum ” section of this catalogue.

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