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May 03, 2024
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MBA 657 - Product and Marketing (3)
GR
Study and discussion of the issues and challenges in marketing products. The course enables students to create marketing plan for a business that the student selects. The marketing plan is developed weekly as students complete each units’ assignments. The goal for students is to draft a complete marketing plan that will become part of their business plan. Audits Not Allowed
Type of PRE-REQ MBA 602 Previous Enrollment Required, MBA 623 Previous Enrollment Required, MBA 641 Previous Enrollment Required
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